St Martin’s Multi Academy Trust
How we helped St Martin’s Multi Academy Trust
About St Martin’s Multi Academy Trust:
St Martin’s Multi Academy Trust is a coalition of primary schools in the West Midlands dedicated to providing high-quality education and fostering a supportive, community-focused learning environment.
Challenges
Before partnering with Studio 77, St Martin’s Multi Academy Trust faced several challenges:
- Limited Digital Footprint: The Trust needed to enhance its online presence to better communicate its strengths and values.
- Attracting New Members: There was a need to attract new schools to join the Trust by showcasing the benefits and opportunities of being part of St Martin’s.
- Engaging Content: Existing digital content lacked the engagement necessary to capture the essence of the individual schools and the Trust as a whole.
Solution
Needs Assessment: Studio 77 began by thoroughly understanding the unique needs and objectives of St Martin’s Multi Academy Trust.
High-Quality Video Production: Created engaging videos that captured the essence of the schools within the Trust, showcasing their strengths, values, and community spirit.
Professional Photography: Produced high-quality photographs that beautifully represented the schools, highlighting key aspects of their educational environment.
Innovative 360 Tours: Developed immersive 360 tours, allowing prospective parents and students to explore the schools virtually and appreciate their offerings in an interactive manner.
Digital Prospectuses: Created comprehensive digital prospectuses that provided detailed information about the Trust and its schools, enhancing communication efforts and providing valuable resources for prospective families.
Results
The collaboration between St Martin’s Multi Academy Trust and Studio 77 led to significant improvements in their digital engagement:
- Increased Digital Footprint: The Trust’s online presence was significantly enhanced, providing a more engaging and informative experience for visitors.
- Enhanced Communication: The high-quality content produced by Studio 77 effectively communicated the strengths and values of the Trust, improving overall communication efforts.
- Attraction of New Schools: The professional content and innovative approach played a crucial role in attracting new schools to join the Trust.
- Immersive Experience for Prospective Families: The 360 tours and digital prospectuses provided prospective parents and students with an immersive and informative experience, making it easier for them to appreciate what the schools have to offer.